{"title":"Hair Care","description":"\u003cp\u003e\u0026lt;p\u0026gt;Transform your hair care routine with our specially selected range of hair treatments and styling solutions. Whether you're looking to reduce frizz, boost volume, strengthen roots or balance your scalp, our Hair Care collection has everything you need for healthier, more beautiful hair.\u0026lt;\/p\u0026gt;\u003c\/p\u003e","products":[{"product_id":"eelhoe-rosemary-hair-growth-oil-60ml","title":"Densea EELHOE","description":"\u003cp\u003eHealthy hair doesn't start at the strand. It starts at the root.\u003c\/p\u003e\n\n\u003cp\u003eYou've noticed the signs — hair that looks thinner, strands that feel weaker, a scalp that feels dry or neglected. You've tried strengthening shampoos and conditioning masks, but nothing seems to address the real problem. EELHOE Densea gets to the root of it.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eFuller, stronger, healthier-looking hair — starting at the scalp.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eInfused with rosemary extract and nourishing botanical oils, this lightweight hair oil nourishes the scalp and creates the ideal environment for stronger, thicker-looking hair to flourish. It absorbs easily without weighing hair down, leaving it looking shinier, feeling softer and growing from a healthier foundation.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat it does for your hair:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eNourishes and conditions the scalp for healthier hair growth\u003cbr\u003e\nHelps hair appear fuller, thicker and more voluminous\u003cbr\u003e\nStrengthens the look and feel of each strand\u003cbr\u003e\nImproves shine and manageability\u003cbr\u003e\nLightweight formula — no heavy or greasy residue\u003cbr\u003e\nSuitable for all hair types including fine or thinning hair\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cem\u003e\"I've noticed so much new growth along my hairline. My hair feels stronger and looks so much thicker.\"\u003c\/em\u003e — Sarah, Manchester\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\"The scent is lovely and it absorbs so quickly. My scalp feels so much healthier.\"\u003c\/em\u003e — Emma, Bristol\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\"After a few weeks of using this consistently, things have noticeably improved. So relieved.\"\u003c\/em\u003e — Claire, Edinburgh\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply to scalp, massage gently for 2–3 minutes and leave in. Use once or twice daily. \u003cstrong\u003eSize:\u003c\/strong\u003e 60ml\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eFrequently asked questions\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhy is rosemary oil so effective for hair growth?\u003c\/strong\u003e\u003cbr\u003e\nRosemary extract has been used in traditional haircare for generations and is now widely studied for its ability to help stimulate scalp circulation, which in turn supports the conditions needed for healthy hair growth.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eDo I leave this oil in or wash it out?\u003c\/strong\u003e\u003cbr\u003e\nEELHOE Densea is designed to be left in. Its lightweight formula absorbs into the scalp without leaving a greasy residue, making it suitable for daily leave-in use.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow long before I notice thicker or fuller-looking hair?\u003c\/strong\u003e\u003cbr\u003e\nHair growth takes time. Most users begin to notice improvements in scalp health and hair texture within 3–4 weeks, with more visible density improvements typically seen after 6–8 weeks of consistent use.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eCan I use it on colour-treated or chemically processed hair?\u003c\/strong\u003e\u003cbr\u003e\nYes. The botanical formula is gentle and suitable for use on colour-treated, relaxed or chemically processed hair.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eCan men use this product too?\u003c\/strong\u003e\u003cbr\u003e\nAbsolutely. EELHOE Densea is suitable for both men and women experiencing thinning hair or wanting to support healthier hair growth.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eCan I apply it before washing my hair?\u003c\/strong\u003e\u003cbr\u003e\nYes. You can use it as a pre-wash scalp treatment by applying it 20–30 minutes before shampooing, or as a daily leave-in treatment. Both approaches are effective.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003eYour hair deserves the same care and attention as your skin. Start at the root — and watch the difference grow.\u003c\/p\u003e","brand":"Vellure Pure","offers":[{"title":"Default Title","offer_id":47386773553337,"sku":".","price":26.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0792\/2040\/8505\/files\/Gemini_Generated_Image_vvirfmvvirfmvvir_1_928d1b8b-fbee-44a1-a01d-febea85fb227.png?v=1781108521"},{"product_id":"rootbalance-scalp-shampoo-bar-oily-hair","title":"RootBalance","description":"\u003cp\u003eYou wash your hair. You style it. And two hours later, your roots are already oily again.\u003c\/p\u003e\n\n\u003cp\u003eYou feel clean leaving the house — and self-conscious by lunchtime. You wash more often, which only makes things worse. Nothing in your routine seems to break the cycle. RootBalance was made to break it.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eFresher hair, for longer. Finally.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eRootBalance is a scalp-balancing shampoo bar that gently cleanses away excess oil and buildup while helping to rebalance the scalp so it produces less oil over time. Available in two beautifully scented variants:\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eTea Tree\u003c\/strong\u003e — invigorating and refreshing, ideal for oily or congested scalps\u003cbr\u003e\n\u003cstrong\u003eLavender\u003c\/strong\u003e — calming and delicately floral, for a soothing, spa-like wash experience\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat it does for your hair:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eKeeps hair fresher and oil-free for longer\u003cbr\u003e\nReduces excess oil at the roots without stripping moisture\u003cbr\u003e\nRestores natural volume and lightness\u003cbr\u003e\nMeans fewer wash days and a simpler routine\u003cbr\u003e\nPlastic-free bar format — better for you and the planet\u003cbr\u003e\nSuitable for all hair types\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cem\u003e\"I used to wash my hair every morning. Now I go three days between washes and my hair still looks fresh.\"\u003c\/em\u003e — Sophie, London\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\"The tea tree scent is gorgeous and my roots stay so much less greasy now.\"\u003c\/em\u003e — Amy, Leeds\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\"It genuinely works better than any liquid shampoo I've ever tried for oily roots.\"\u003c\/em\u003e — Zoe, Brighton\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Wet hair, rub bar over scalp and work into a lather, massage well, then rinse.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eFrequently asked questions\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat is the difference between the Tea Tree and Lavender variants?\u003c\/strong\u003e\u003cbr\u003e\nBoth variants deliver the same scalp-balancing and oil-control benefits. Tea Tree has a fresh, invigorating scent ideal for oily or congested scalps, while Lavender offers a calming, floral fragrance for a more soothing wash experience. Choose based on your personal scent preference.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow do I use a shampoo bar for the first time?\u003c\/strong\u003e\u003cbr\u003e\nWet your hair thoroughly. Rub the bar directly on your scalp or lather it between your hands first. Massage into the scalp, work through the lengths, then rinse well. Your hair may need 1–2 washes to adjust from liquid shampoo.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWill a shampoo bar make my hair feel waxy or heavy?\u003c\/strong\u003e\u003cbr\u003e\nThere can be a short adjustment period of a few days when switching from liquid shampoo, as your scalp recalibrates. After this, most users find their hair feels lighter, cleaner and fresher for longer.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow long does one bar last?\u003c\/strong\u003e\u003cbr\u003e\nWith regular use, a single bar typically lasts 4–6 weeks — equivalent to 2–3 bottles of liquid shampoo and significantly better value.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eIs it suitable for coloured or chemically treated hair?\u003c\/strong\u003e\u003cbr\u003e\nYes. The gentle formula is suitable for all hair types including colour-treated hair. It cleanses without stripping colour.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow should I store the bar between uses?\u003c\/strong\u003e\u003cbr\u003e\nKeep it in a dry, well-ventilated area between washes. A soap dish or bar holder that allows water to drain away will extend the life of your bar significantly.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003eLess washing. More living. That's what RootBalance gives you.\u003c\/p\u003e","brand":"Vellure Pure","offers":[{"title":"Tea tree","offer_id":47388248015033,"sku":".","price":28.0,"currency_code":"GBP","in_stock":true},{"title":"Lavender","offer_id":47388248047801,"sku":".","price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0792\/2040\/8505\/files\/Gemini_Generated_Image_3euzs73euzs73euz_05d20097-1365-4c9c-8774-010b3e522e59.png?v=1781108444"},{"product_id":"hoegoa-regenix-hair-loss-treatment-40ml","title":"HOEGOA Regenix™","description":"\u003cp\u003eEvery morning, a little more comes out in the brush. And every morning, it gets a little harder to ignore.\u003c\/p\u003e\n\n\u003cp\u003eHair loss is deeply personal. It affects how you see yourself in the mirror, how you feel in photos, how confident you feel walking into a room. You're not ready to accept it. HOEGOA Regenix™ is that something.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eThicker, fuller, more confident hair — from the first few weeks.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eHOEGOA Regenix is an advanced hair density treatment with 8 concentrated ampoules, designed to deliver targeted nourishment directly to the scalp — helping to visibly improve hair density and support the look of fuller, healthier hair over time.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat it does for your hair:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eSupports visibly fuller and denser-looking hair\u003cbr\u003e\nHelps reduce the appearance of thinning and hair loss\u003cbr\u003e\nNourishes the scalp to create a healthier foundation for growth\u003cbr\u003e\nPrecise ampoule format for targeted, concentrated treatment\u003cbr\u003e\nSuitable for men and women experiencing visible hair loss\u003cbr\u003e\nEach box contains 8 ampoules of 5ml with 2 applicators\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cem\u003e\"My hair looks noticeably thicker and I feel so much more like myself again.\"\u003c\/em\u003e — Karen, London\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\"After having my baby my hair fell out badly. Within a few weeks I could see real improvement.\"\u003c\/em\u003e — Laura, Birmingham\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\"My hairline looks fuller and my hair has so much more body. Worth every penny.\"\u003c\/em\u003e — David, Bristol\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply one ampoule directly to the scalp using the applicator. Massage gently to stimulate absorption. Use consistently as directed.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eContents per box:\u003c\/strong\u003e 8 ampoules × 5ml · 2 applicators\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eFrequently asked questions\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow many ampoules are in each box and how long will it last?\u003c\/strong\u003e\u003cbr\u003e\nEach box contains 8 ampoules of 5ml and 2 applicators. Usage frequency depends on the instructions provided, but most customers find one box covers 2–4 weeks of treatment.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow long before I see visible results?\u003c\/strong\u003e\u003cbr\u003e\nHair growth cycles take time. Many users notice improvements in scalp health and reduced shedding within the first few weeks, with visible improvements in density typically seen after 6–12 weeks of consistent use.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eIs it suitable for post-partum hair loss?\u003c\/strong\u003e\u003cbr\u003e\nYes. Many of our customers use HOEGOA Regenix specifically to support hair recovery after pregnancy. If you are breastfeeding, please consult your GP before use.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eCan women use this product?\u003c\/strong\u003e\u003cbr\u003e\nAbsolutely. HOEGOA Regenix is formulated for both men and women experiencing thinning hair or visible hair loss.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eDo I apply it to wet or dry hair?\u003c\/strong\u003e\u003cbr\u003e\nApply directly to a clean, dry scalp for best absorption. Avoid applying immediately after shampooing when the scalp is still very wet.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eCan I use it alongside other hair treatments or products?\u003c\/strong\u003e\u003cbr\u003e\nYes. HOEGOA Regenix can be incorporated into your existing hair care routine. Apply it to the scalp before styling products rather than after.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003eYour hair tells your story. Make it the one you want to tell.\u003c\/p\u003e","brand":"Vellure Pure","offers":[{"title":"Default Title","offer_id":47403156832441,"sku":".","price":49.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0792\/2040\/8505\/files\/Captura_de_tela_2026-06-09_155020_063d945a-a4f3-425f-849f-dcd434858d77.png?v=1781108362"},{"product_id":"keratin-repair-hair-maskl","title":"Keratin Repair Hair Mask","description":"\u003cp\u003eYour hair remembers everything. The heat styling. The colour treatments. The rushed mornings. And over time, it starts to show.\u003c\/p\u003e\n\n\u003cp\u003eFrizz that won't settle. Ends that split. Strands that feel dry no matter how much conditioner you use. You're not imagining it — your hair is asking for something more.\u003c\/p\u003e\n\n\u003cp\u003eThe Keratin Repair Hair Mask works in just 5 seconds. A single sachet is all it takes to flood your hair with keratin, moisture and nourishment — leaving it visibly smoother, softer and shinier from the very first use.\u003c\/p\u003e\n\n\u003cp\u003eWhether your hair is colour-treated, heat-damaged, naturally frizzy or simply in need of a reset, this mask was made for it. The fine-molecule formula absorbs quickly, seals the cuticle and restores the kind of softness you thought was gone.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat it does:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRepairs damage from heat, colour and chemical treatments\u003c\/li\u003e\n\u003cli\u003eTames frizz and smooths the hair cuticle\u003c\/li\u003e\n\u003cli\u003eDeeply moisturises from root to tip\u003c\/li\u003e\n\u003cli\u003eReduces split ends and breakage\u003c\/li\u003e\n\u003cli\u003eLeaves hair soft, shiny and manageable\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e After shampooing, apply the mask evenly through damp hair. Leave for 5 seconds, then rinse thoroughly. Use as often as needed.\u003c\/p\u003e\n\n\u003cp\u003eAvailable in packs of 3, 5, 10 or 20 — so you can try it once or make it part of your routine.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cem\u003e\"My hair was completely fried from bleaching. After just two uses, it felt like a completely different texture — so soft and shiny. Genuinely impressed.\"\u003c\/em\u003e — Olivia, Leeds\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003e\"I use one sachet after every wash and the difference is unreal. My frizz is gone and my ends look so much healthier.\"\u003c\/em\u003e — Priya, Birmingham\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003e\"Bought the 20-pack and I'm already on my second order. Best hair mask I've ever tried and such good value.\"\u003c\/em\u003e — Rachel, Glasgow\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eFrequently Asked Questions\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow often should I use the mask?\u003c\/strong\u003e\u003cbr\u003e\nYou can use it every time you wash your hair or as often as needed. It's gentle enough for regular use without weighing hair down.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eDoes it work on colour-treated or bleached hair?\u003c\/strong\u003e\u003cbr\u003e\nYes. The keratin formula is specially suited to hair that has been damaged by colouring, bleaching or chemical treatments.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eCan I use it on fine hair?\u003c\/strong\u003e\u003cbr\u003e\nAbsolutely. The lightweight formula absorbs quickly and won't leave fine hair feeling heavy or greasy.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhy is it available in different pack sizes?\u003c\/strong\u003e\u003cbr\u003e\nThe 3-pack is perfect if you'd like to try it first. The 10 or 20-pack is ideal if you already know you'll love it — and much better value per sachet.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eDo I need to leave it on for longer than 5 seconds?\u003c\/strong\u003e\u003cbr\u003e\nNo — the fast-absorbing formula is designed to work in seconds. You're welcome to leave it on a little longer for an extra boost, but it isn't necessary.\u003c\/p\u003e","brand":"Vellure Pure","offers":[{"title":"3pcs","offer_id":47412090896569,"sku":".","price":13.9,"currency_code":"GBP","in_stock":true},{"title":"5pcs","offer_id":47412090863801,"sku":".","price":16.9,"currency_code":"GBP","in_stock":true},{"title":"10pcs","offer_id":47412090962105,"sku":".","price":22.9,"currency_code":"GBP","in_stock":true},{"title":"20pcs","offer_id":47412090929337,"sku":".","price":32.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0792\/2040\/8505\/files\/S07dc9e4a1fa64cb1acc983825cf949c43_1_e033b8fc-16b1-4ab0-8367-2772155b216b.png?v=1781657077"},{"product_id":"purc-keratin-mask","title":"Purc Keratin Mask","description":"\u003cp\u003eSome days, your hair just won't cooperate. No matter how long you spend blow-drying, straightening or smoothing — the frizz comes back. The texture feels off. And you're left wondering if good hair is just not in the cards for you.\u003c\/p\u003e\u003cp\u003eIt is. It just needs the right treatment.\u003c\/p\u003e\u003cp\u003eThe PURC Keratin Smoothing Hair Mask is a professional-grade treatment designed to repair, straighten and soften hair from the inside out.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat it does:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSmooths and straightens frizzy, unruly hair\u003c\/li\u003e\n\u003cli\u003eRepairs damage caused by heat, colour or chemical treatments\u003c\/li\u003e\n\u003cli\u003eRestores softness and shine to dry or brittle hair\u003c\/li\u003e\n\u003cli\u003eStrengthens strands and reduces breakage\u003c\/li\u003e\n\u003cli\u003eLightweight formula — absorbs quickly, rinses clean\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 70ml per tube\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply to clean, damp hair after shampooing. Work through from mid-lengths to ends. Leave for 8 seconds, then rinse thoroughly. Use regularly for best results.\u003c\/p\u003e\u003cp\u003eSuitable for all hair types, including colour-treated and chemically processed hair.\u003c\/p\u003e\u003chr\u003e\u003cp\u003e\u003cem\u003e\"I've tried so many keratin treatments and nothing has come close to this. My hair is smooth, shiny and the frizz is completely gone.\"\u003c\/em\u003e — Hannah, Manchester\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"Bought this on a whim and I'm obsessed. My hair dries so much faster now and it actually stays smooth all day.\"\u003c\/em\u003e — Jasmine, London\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"My hairdresser actually asked what I'd been doing differently. That says it all really.\"\u003c\/em\u003e — Natalie, Bristol\u003c\/p\u003e\u003chr\u003e\u003cp\u003e\u003cstrong\u003eFrequently Asked Questions\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow often should I use it?\u003c\/strong\u003e\u003cbr\u003eFor best results, use it after every shampoo. Regular use builds up the keratin in your hair over time, making it progressively smoother and stronger.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs it suitable for curly or wavy hair?\u003c\/strong\u003e\u003cbr\u003eYes. The formula works on all hair types, including natural, curly and wavy hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDoes it work on chemically treated hair?\u003c\/strong\u003e\u003cbr\u003eAbsolutely. It's particularly effective on hair that has been permed, relaxed, coloured or bleached.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWill it leave my hair feeling greasy or weighed down?\u003c\/strong\u003e\u003cbr\u003eNo. The lightweight formula rinses away cleanly and leaves hair soft and manageable without any heaviness.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow is this different from a regular conditioner?\u003c\/strong\u003e\u003cbr\u003eUnlike a standard conditioner that only coats the hair surface, this mask contains keratin that penetrates and rebuilds the hair structure from within.\u003c\/p\u003e","brand":"Vellure Pure","offers":[{"title":"Default Title","offer_id":47412152271033,"sku":".","price":17.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0792\/2040\/8505\/files\/purc_cover_1.png?v=1781110536"},{"product_id":"satin-sleep-bonnet","title":"Satin Sleep Bonnet","description":"\u003cp\u003eYou wash it, condition it, style it — and then spend the whole night undoing it all on a rough cotton pillowcase.\u003c\/p\u003e\u003cp\u003eYour hair deserves better than that.\u003c\/p\u003e\u003cp\u003eThe Satin Sleep Bonnet creates a smooth, friction-free environment for your hair while you sleep. No more waking up to frizz, breakage or flattened curls. The silky satin lining glides over your hair instead of pulling at it — preserving moisture, protecting your style and keeping every strand where it should be.\u003c\/p\u003e\u003cp\u003eWhether your hair is straight, curly, natural or colour-treated, one night in this bonnet makes a visible difference by morning.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat it does:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eProtects hair from friction, frizz and breakage overnight\u003c\/li\u003e\n\u003cli\u003eLocks in moisture and prevents dryness while you sleep\u003c\/li\u003e\n\u003cli\u003ePreserves blowouts, curls and natural styles\u003c\/li\u003e\n\u003cli\u003eWide-brimmed design fits all hair lengths and volumes\u003c\/li\u003e\n\u003cli\u003eElastic band keeps it securely in place throughout the night\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Place over dry or styled hair before bed. Adjust the elastic band for a comfortable, secure fit. Wake up to protected, hydrated hair every morning.\u003c\/p\u003e\u003cp\u003eSuitable for all hair types. Available in a range of colours — pick your favourite or grab a few.\u003c\/p\u003e\u003chr\u003e\u003cp\u003e\u003cem\u003e\"I've been natural for three years and this bonnet has been a game changer. My wash-and-go actually lasts three days now. My curls stay defined and my hair feels so much more moisturised.\"\u003c\/em\u003e — Kezia, London\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"I was losing so much hair from breakage and tossing in my sleep. Two weeks with this bonnet and my shedding has reduced dramatically. Wish I'd found it sooner.\"\u003c\/em\u003e — Fatima, Birmingham\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"My blowout used to last one day max. Now I get four days easily. It stays on all night and I barely notice it's there. Brilliant.\"\u003c\/em\u003e — Lauren, Liverpool\u003c\/p\u003e\u003chr\u003e\u003cp\u003e\u003cstrong\u003eFrequently Asked Questions\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWill it stay on while I sleep?\u003c\/strong\u003e\u003cbr\u003eYes. The wide elastic band is designed to hold the bonnet securely in place throughout the night, even for those who move around a lot in their sleep.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDoes it work for long or thick hair?\u003c\/strong\u003e\u003cbr\u003eAbsolutely. The wide-brimmed design accommodates all hair lengths and volumes — including long, thick and high-density natural hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs it suitable for children?\u003c\/strong\u003e\u003cbr\u003eThe bonnet is designed for adults, but the one-size elastic band is flexible enough to fit older children and teenagers too.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow do I care for the bonnet?\u003c\/strong\u003e\u003cbr\u003eHand wash in cool water with a mild detergent and allow to air dry. Avoid tumble drying to preserve the satin fabric.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat is the difference between the colour options?\u003c\/strong\u003e\u003cbr\u003eAll colours are identical in fit and function — the difference is purely aesthetic. Some customers like to colour-coordinate with their bedding or pick up a couple to rotate.\u003c\/p\u003e","brand":"Vellure Pure","offers":[{"title":"Black gold \/ One Size","offer_id":47412226883769,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"Black taro purple \/ One Size","offer_id":47412226916537,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"BK NY WN \/ One Size","offer_id":47412226982073,"sku":".","price":16.9,"currency_code":"GBP","in_stock":true},{"title":"BK NY XYZ \/ One Size","offer_id":47412227014841,"sku":".","price":16.9,"currency_code":"GBP","in_stock":true},{"title":"Black pink \/ One Size","offer_id":47412227047609,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"Royal blue \/ One Size","offer_id":47412227080377,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"Old \/ One Size","offer_id":47412227113145,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"White \/ One Size","offer_id":47412227145913,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"Black navy \/ One Size","offer_id":47412227178681,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"ark purple \/ One Size","offer_id":47412227211449,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"Wine red \/ One Size","offer_id":47412227244217,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"Rose Red \/ One Size","offer_id":47412227309753,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"BK WN GD \/ One Size","offer_id":47412227342521,"sku":".","price":16.9,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ One Size","offer_id":47412227375289,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"BK WN \/ One Size","offer_id":47412227408057,"sku":".","price":16.9,"currency_code":"GBP","in_stock":true},{"title":"Sliver \/ One Size","offer_id":47412227440825,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"Wine red 1 \/ One Size","offer_id":47412227473593,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"Black purple \/ One Size","offer_id":47412227506361,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"Black sliver \/ One Size","offer_id":47412227539129,"sku":".","price":19.8,"currency_code":"GBP","in_stock":true},{"title":"Kongl an \/ One Size","offer_id":47412227571897,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"Taro purple \/ One Size","offer_id":47412227604665,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"Navy Blue \/ One Size","offer_id":47412227637433,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"Silver \/ One Size","offer_id":47412227670201,"sku":".","price":9.8,"currency_code":"GBP","in_stock":true},{"title":"Gold \/ One Size","offer_id":47412227702969,"sku":".","price":1.21,"currency_code":"GBP","in_stock":true},{"title":"Dark purple \/ One Size","offer_id":47412227735737,"sku":".","price":1.19,"currency_code":"GBP","in_stock":true},{"title":"Black \/ One Size","offer_id":47412227768505,"sku":".","price":1.21,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0792\/2040\/8505\/files\/satin_bonnet_cover.png?v=1781111126"},{"product_id":"scalp-massage-shampoo-brush","title":"Scalp Massage Shampoo Brush","description":"\u003cp\u003eA good shampoo starts at the scalp. But your fingernails can only do so much.\u003c\/p\u003e\u003cp\u003eThe Scalp Massage Shampoo Brush is designed to do what your hands can't — reaching deep into the root area to loosen product build-up, distribute shampoo evenly and stimulate circulation for healthier, stronger hair growth.\u003c\/p\u003e\u003cp\u003eThe soft silicone bristles are gentle enough for daily use, yet effective enough to make a real difference. A cleaner scalp. Better product absorption. Hair that feels lighter and fresher with every wash.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat it does:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDeep-cleanses the scalp and removes product build-up\u003c\/li\u003e\n\u003cli\u003eStimulates blood circulation to support healthy hair growth\u003c\/li\u003e\n\u003cli\u003eDistributes shampoo and conditioner more evenly through the hair\u003c\/li\u003e\n\u003cli\u003eSoft silicone bristles — gentle on sensitive scalps\u003c\/li\u003e\n\u003cli\u003eDoubles as a relaxing scalp massager for daily use\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Wet your hair and apply shampoo as usual. Use the brush to work the product into the scalp with gentle circular motions. Rinse thoroughly. Can also be used dry for a relaxing scalp massage.\u003c\/p\u003e\u003cp\u003eAvailable in Green, Blue, Pink and White. Compact and lightweight — ideal for home or travel.\u003c\/p\u003e\u003chr\u003e\u003cp\u003e\u003cem\u003e\"I cannot believe how much of a difference this little brush makes. My scalp feels genuinely clean for the first time in years and my hair is so much less greasy between washes. Worth every penny.\"\u003c\/em\u003e — Melissa, London\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"I use it every time I wash my hair now. It feels like a proper scalp treatment — so relaxing — and my hair has grown noticeably faster since I started using it.\"\u003c\/em\u003e — Anya, Bristol\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"Bought one for myself and ended up ordering four more for my family. Everyone is obsessed. Such a simple idea but it genuinely works.\"\u003c\/em\u003e — Sarah, Leeds\u003c\/p\u003e\u003chr\u003e\u003cp\u003e\u003cstrong\u003eFrequently Asked Questions\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs it suitable for sensitive or irritated scalps?\u003c\/strong\u003e\u003cbr\u003eYes. The soft silicone bristles are gentle enough for sensitive scalps and won't cause scratching or irritation. If you have any active scalp conditions, consult your doctor before use.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCan I use it with conditioner as well as shampoo?\u003c\/strong\u003e\u003cbr\u003eAbsolutely. It works just as well for distributing conditioner or hair masks evenly from roots to ends, improving absorption throughout.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWill it work on short hair?\u003c\/strong\u003e\u003cbr\u003eYes — it's actually even easier to use on shorter hair. The compact head reaches the scalp directly and works brilliantly regardless of hair length.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCan I use it dry?\u003c\/strong\u003e\u003cbr\u003eYes. Many people use it dry for a relaxing daily scalp massage, which helps stimulate circulation and support hair growth even between wash days.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow do I clean the brush?\u003c\/strong\u003e\u003cbr\u003eRinse under warm water after each use. For a deeper clean, soak briefly in warm soapy water, rinse thoroughly and allow to air dry. The silicone material resists mildew and bacteria build-up.\u003c\/p\u003e","brand":"Vellure Pure","offers":[{"title":"Green","offer_id":47412234059961,"sku":".","price":8.9,"currency_code":"GBP","in_stock":true},{"title":"Blue","offer_id":47412234092729,"sku":".","price":8.9,"currency_code":"GBP","in_stock":true},{"title":"Pink","offer_id":47412234125497,"sku":".","price":8.9,"currency_code":"GBP","in_stock":true},{"title":"White","offer_id":47412234158265,"sku":".","price":8.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0792\/2040\/8505\/files\/Sd15aa5c49ebd4b17ba307ac46c182cc0J_1_882464c8-cdb7-493b-86f9-5ff93cbf7605.png?v=1781657219"},{"product_id":"ionic-hair-dryer","title":"Ionic Hair Dryer","description":"\u003cp\u003eProfessional performance. Salon-quality results. At home.\u003c\/p\u003e\u003cp\u003eThe 2000W Professional Hair Dryer delivers powerful, fast-drying airflow with negative ionic technology that reduces frizz and seals the cuticle for a smooth, shiny finish. The 5-gear system gives you full control over heat and speed — from a gentle cool dry to a powerful hot blast — so you can adapt to any hair type or style.\u003c\/p\u003e\u003cp\u003eCompact, lightweight and designed for daily use. Whether you're blow-drying, diffusing or using the concentrator nozzle for a sleek finish, this dryer does it all — faster than you'd expect.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat it does:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e2000W motor for fast, powerful drying\u003c\/li\u003e\n\u003cli\u003eNegative ionic technology reduces frizz and static\u003c\/li\u003e\n\u003cli\u003e5-gear heat and speed settings for full control\u003c\/li\u003e\n\u003cli\u003eConcentrator nozzle included for precise, smooth styling\u003c\/li\u003e\n\u003cli\u003eLightweight design — comfortable for everyday use\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Attach the concentrator nozzle for smooth blowouts. Section the hair and dry from roots to ends, following the brush in a downward direction to seal the cuticle and reduce frizz. Finish with a cool shot to lock in your style.\u003c\/p\u003e\u003chr\u003e\u003cp\u003e\u003cem\u003e\"I've had expensive salon dryers and this one genuinely rivals them. My hair dries so quickly and it's so smooth and shiny afterwards — I'm amazed.\"\u003c\/em\u003e — Claire, London\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"The negative ion technology is real — my frizz is completely gone after blow-drying. I use it every morning and my hair has never looked better.\"\u003c\/em\u003e — Eloise, Edinburgh\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"Incredibly powerful for the size. Light to hold, quick to dry and my hair looks so much healthier since I started using it. Great buy.\"\u003c\/em\u003e — Josie, Manchester\u003c\/p\u003e\u003chr\u003e\u003cp\u003e\u003cstrong\u003eFrequently Asked Questions\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat does negative ionic technology do?\u003c\/strong\u003e\u003cbr\u003eNegative ions break down water molecules for faster drying, while also sealing the hair cuticle to reduce frizz, static and flyaways — leaving hair visibly smoother and shinier.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow many heat and speed settings does it have?\u003c\/strong\u003e\u003cbr\u003eIt has 5 gear settings that control both heat and speed, giving you full flexibility from a gentle cool dry to a powerful hot blast.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDoes it come with attachments?\u003c\/strong\u003e\u003cbr\u003eYes. A concentrator nozzle is included for precise blowouts and smooth, salon-style finishes.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs it suitable for all hair types?\u003c\/strong\u003e\u003cbr\u003eYes. The adjustable heat and speed settings make it suitable for fine, thick, curly and colour-treated hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat plug type does it use?\u003c\/strong\u003e\u003cbr\u003eThe EU plug version is available. Please check you have the correct adapter if ordering for UK use.\u003c\/p\u003e","brand":"Vellure Pure","offers":[{"title":"White","offer_id":47430242304185,"sku":".","price":68.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0792\/2040\/8505\/files\/Se3ef0680432e4651b9eb3551d82873d5e_55431325-4ad1-424b-b8ce-8a6c7badbbeb.png?v=1781199294"},{"product_id":"natural-bamboo-air-cushion-hair-brush-with-gift-box-wooden-massage-comb-for-smoothing-detangling-anti-static-hair-care","title":"Bamboo Air Cushion Hair Brush","description":"\u003cp\u003eThe right brush changes everything. Not just how your hair looks — but how it feels, how it behaves and how long it stays in shape between washes.\u003c\/p\u003e\u003cp\u003eThis Natural Bamboo Air Cushion Hair Brush is crafted from sustainably sourced bamboo with a pneumatic air-cushion base that flexes with every stroke — reducing breakage, distributing natural oils and detangling even the most stubborn knots without snagging or pulling.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat it does:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDetangles gently without breakage or pulling\u003c\/li\u003e\n\u003cli\u003eAir-cushion base flexes to follow the scalp's contours\u003c\/li\u003e\n\u003cli\u003eDistributes natural oils from roots to ends for added shine\u003c\/li\u003e\n\u003cli\u003eReduces static and frizz with every stroke\u003c\/li\u003e\n\u003cli\u003eSustainably sourced bamboo handle — lightweight and durable\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eContents:\u003c\/strong\u003e 1 bamboo brush in a gift box\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Starting from the ends, gently work upward through tangles before brushing from root to tip. Use on dry or slightly damp hair. Clean regularly by removing trapped hair and washing the bristles with mild soap.\u003c\/p\u003e\u003chr\u003e\u003cp\u003e\u003cem\u003e\"I've had cheap plastic brushes my whole life and this is on another level. My hair is smoother, less frizzy and genuinely shinier. The bamboo feels so luxurious too.\"\u003c\/em\u003e — Ella, London\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"The cushion base makes such a difference. No tugging, no breakage — just smooth, easy brushing. My scalp feels massaged every time.\"\u003c\/em\u003e — Leanne, Edinburgh\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"Bought this as a gift and the recipient was genuinely delighted. The gift box is beautiful and the brush itself is excellent quality.\"\u003c\/em\u003e — Kate, Bristol\u003c\/p\u003e\u003chr\u003e\u003cp\u003e\u003cstrong\u003eFrequently Asked Questions\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs it suitable for all hair types?\u003c\/strong\u003e\u003cbr\u003eYes. The air-cushion base and natural bristles work beautifully on straight, wavy, curly and thick hair types.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCan I use it on wet hair?\u003c\/strong\u003e\u003cbr\u003eIt's best used on dry or slightly damp hair. For very wet hair, use a wide-tooth comb first to remove tangles before brushing.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs it sustainably made?\u003c\/strong\u003e\u003cbr\u003eYes. The handle is crafted from natural bamboo — a fast-growing, renewable material that has a significantly lower environmental impact than plastic.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs it suitable as a gift?\u003c\/strong\u003e\u003cbr\u003eAbsolutely. It comes presented in a beautiful gift box, making it an ideal gift for any occasion.\u003c\/p\u003e","brand":"Vellure Pure","offers":[{"title":"Bamboo","offer_id":47592803762361,"sku":".","price":13.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0792\/2040\/8505\/files\/Sem_titulo200_611ff1cd-1ed9-477d-a6a6-f99badcfd3ed.png?v=1781561117"}],"url":"https:\/\/www.vellurepure.com\/collections\/haircare.oembed","provider":"Vellure Pure","version":"1.0","type":"link"}