Collagen Lip Balm

The lip prep step most routines skip

Dry, cracked lips affect how your lipstick wears and how you feel. You can layer the most expensive lipstick in the world onto chapped lips and it will still look patchy by lunchtime. This collagen lip balm repairs, plumps and protects from the very first application, so lipstick glides on smoothly instead of catching on rough patches.

Think of it as primer, but for lips. The step that makes everything after it look better.

Why we love it:

• Collagen plumps and smooths — visibly fuller-looking lips over time
• Deeply moisturises cracked skin — targets dryness, not just surface flakiness
• Creates a smoother lipstick base — colour applies evenly, lasts longer
• Lightweight, non-sticky formula — comfortable under makeup or worn alone
• Fits in any pocket or bag — reapply anywhere, no mirror needed

Perfect for: Dry, chapped lips that need repair before makeup goes on.

How to use: Apply throughout the day as needed, or as the last step before lipstick.

FAQ

Can I wear lipstick over it?
Yes, let it absorb for a minute for the smoothest base.

Is it suitable for very dry or cracked lips?
Yes, it's formulated to repair and moisturise even chapped lips.

How often can I apply it?
As often as needed throughout the day.

Will it actually make my lipstick last longer?
A smoother base helps lipstick apply more evenly and cling less to dry patches, which supports longer wear.

Does it have a flavour or fragrance?
It's formulated to be gentle and neutral, so it won't clash with lipstick or gloss.